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Jim Rake
(540) 379-9676
10601 Courthouse Rd
Fredericksburg, VA 22407
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A Modest Proposal (On Improving the Practice of Real Estate)

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Previously, I focused on the #1 complaint voiced by Realtors about their profession of Real Estate, that being, other Realtors.  After discussing the most prevalent complaints voiced by them, the article concluded by asking, “How do we improve the way we do business”?   Since licensing requirements and/or standards vary by state, I’ll focus, specifically, on improving the standards of practice in Virginia. 

If agents aren’t performing up to the standards our profession requires, how do we ensure they do?  Is it a matter of better preparation?  Better oversight?  And, more importantly, how do we fundamentally change the way we do business?  If the current standards used to conduct business aren’t getting the job done, if it isn’t compelling the type of professional behavior we want from our practitioners, what changes are needed?  

Believe it or not, the National Association of Realtors(NAR) established professional standards for real estate practice nearly 100 years ago, outlined in their Realtor Code of Ethics.  But, the Code is not law.  For Realtors, the Code defines duties and obligations required in the public interest, which are beyond the capacity and power of the law to mandate, and supplements the law by requiring a higher sensitivity to the duties and obligations which it imposes.  The Code’s “bottom line” rests upon putting the client’s interest first in the transaction. 

While the Code of Ethics provides an excellent set of rules or guidelines, what are they worth if they aren’t followed, or Code violations not reported?  Or, in some cases, for various reasons, not punished? 

While few doubt the Code’s intent, many of my peers have voiced concerns over how well or closely those in our profession practice the Code.  And, remember, adhering to to the Code is not optional.   But, the Code is supposed to be a starting point.  And, if the Code is a simply a beginning, what other preparation or training is needed to develop the standards we need to more effectively professionalize our business.  Let me propose three steps:

1.  Dramatically increase required Pre-licensing course work, to 60 college semester credit hours of only real estate coursework.

2.  Mandatory, Standardized Mentoring Program for New Agents.

3.  More Effective Use of  Grievance and Professional Standards Processes.

Each of these recommendations will be examined in articles to follow.  While these proposals aren’t new, the need for each hasn’t disappeared.  Instead, according to anecdotal data, they’re needed now, more than ever.

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